Dinner, Made Easier: Meal Assembly Industry (cont.)

Independent Meal Assembly Businesses

Doing Dinner
What's cool about this company: They offer home delivery of pre-assembled entrees. Location: Ocala, Fla.
Typical entrees offered: Denver-style Breakfast Casserole, Bourbon Chicken, Chipotle Spiced Chicken Breast, Shrimp Creole, Lemon Piccata Chicken, and Cheese Ravioli in Creamy Tomato Sauce.
Assembly only or available already prepared? Both are offered.
Is nutrition information available? Not at the moment.
Are there healthful options? Probably, but it's hard to know for sure without the nutrition information.

The Full Plate
What's cool about this company: To serve their upscale and multiethnic clientele, they offer a range of interesting entree options.
Location? Walnut Creek, Calif.
Typical entrees: Brown Sugar Chipotle Pork with Sweet Potato Fries, Beef Wellington, Asparagus Risotto, and Baked Artichoke & Cheese Frittata.
Assembly only or available already prepared? Some entrees are available already made and frozen.
Is nutrition information available? Yes.
Are there healthful options? Along with some high-fat entrees like Baked Artichoke & Cheese Frittata (310 calories, 20 g fat, 11 g saturated fat), there are lower-fat options like Brown Sugar Chipotle Pork with sweet potato fries (500 calories, 11 g fat, 3.5 g saturated fat).

Published April 6, 2006.

SOURCES: Food Technology, Jan. 6, 2006, pages 19-27. WebMD news article Takeout Taking Over U.S. Households, published Jan.13, 2006. Dream Dinners web site. Caitlin Friedman, public relations representative, Dream Dinners. Sam Lee, owner, Full Plate, Walnut Creek, Calif. Jen Jackenthal, president and co-founder, My Girlfriend's Kitchen, Salt Lake City. Trevor Hance, public relations representative, Super Suppers, Dallas/Fort Worth.

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Last Editorial Review: 4/7/2006