Feature Archive

He's Just Not That Into You!

Harsh words from the best-selling dating book may set single women free.

By Denise Mann
WebMD Feature

Reviewed By Brunilda Nazario

Nov. 1, 2004 -- After a magical first date, Susan was so sure that she would hear from Stephen again that she even boasted to friends that she'd met "the one."

Two agonizing weeks later, she was shocked that she never did.

"Maybe he got back together with his ex," one friend piped in. "Maybe he was too intimidated by you," another said. "Maybe you should call him," offered another. "Maybe he's gay," suggested yet another.

Or maybe ... he's just not that into you. Sure, these words sound harsh, but according to a best-selling new dating book, these six words can save women like Susan from a lifetime of heartache and stress.

Ever since talk show host Oprah Winfrey featured the book, He's Just Not That Into You, on an episode of the Oprah show, it's been flying off of book shelves and racing up the best-seller list. Its contents are discussed by single women and their dating friends everywhere. Written by former Sex and the City writer Greg Behrendt and Liz Tuccillo, this book debunks many of the myths that women create about men and dating.

The bottom line is that men are not complicated and there are no mixed messages. If he doesn't ask you out, call you soon after a date, or want to come inside with you after a date, then he's just not that into you.

This new catchphrase actually started on an episode of Sex and the City when Miranda (played by actress Cynthia Nixon) tells her friends that her latest crush ended their last date with two kisses at her door but declined an invitation inside. His reason: He said had an early morning appointment. Reasonable, said her friends, but then the only male at the table said ... "He's just not that into you."